SEO copywriting course in Auckland. Search engine optimisation (a.k.a SEO) is a very effective tool for allowing your business to be found by your audience. By combining quality content with SEO practices, you can put your business in front of potential customers/clients and drive both enquires and sales!
Create quality Content with the Kiwise SEO Copywriting Course
The Company About Page is very important for the success of a companies website and the company itself.
The key objective to creating effective SEO copy for your About Page is to summarise your business. Clearly explain your key services, products and what makes your business stand out from your competitors.
We all have tons of information in our heads, however you need to create the copy for your website. I also recommend working with a SEO copy writer. You can refer to the Kiwise SEO Copywriting blog post.
Understand the fundamentals with our SEO Copywriting Course
Your website content needs to be relevant to what people are searching for. Choose a focus keyword or phrase you want to be found with on page one of Google!
“Selecting the right keyword list for your content marketing can help show your organic and paid ads to the customers you want, as they search for specific terms or visit certain websites”
The keywords you choose should match the terms your potential customers would use to find your products or services. Below is a guideline to help you make sure every website page is using one of your top keywords or phrases.