Online business opportunities… I would like to share with you a lesson from the Google Digital Garage series. Nearly half the world population are online.
One of the keys to being successful online with search marketing is to make sure you are constantly up to date with the latest Google trends and best practices.
It’s no secret the world has embraced all things digital since the start of the Internet.
Now we’re going to talk about how many people are online worldwide.
In the video below, let’s find out how people are spending their time online.
And finally, you’ll learn how your business can benefit from the still-booming digital explosion.
To give you an idea of the explosion of online usage over the last 15 years, consider this.
- In 2000, about 361 million people were online worldwide.
- In 2014, there were over 3 billion.
- That’s a growth rate of 764%
- Today, nearly half the world population are online.
In Europe, the numbers are even more impressive.
- Over 75% of Europeans have Internet access.
- Europeans are so connected that they have an average of 1.25 mobile subscriptions each.
- That’s more than one mobile phone per person.
- People spend over 1,900 minutes per month online or over 30 hours.
So what are they doing with all that time online? And how can your business tap into this opportunity? Many of these digitally connected people are shopping.
In 2013, the total in online sales for both goods and services in Europe was €364 billion.
Online video has also seen triple-digit growth in the last five years, with millions everyday watching video on social sites or via websites such as Netflix and Youtube.
And people are spending hours socialising and sharing. Nearly a third of their time spent online is on social media sites.
Online business opportunities are exploding each year!
If you’re a business owner, all these people doing all these things online presents loads of potential for your business.
And as time goes on, people will continue to use the Internet in even more ways that will impact your business sales.
It’s been truly a modern miracle to witness how the Internet has transformed our daily lives in such a short span of time.
In every country, in every region, across the globe, the world has made a fundamental and profound shift to digital. This is an opportunity any small or large business can embrace.
To find out more check out https://learndigital.withgoogle.com/
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